Press Release: JustDane Awarded Grant from TruStage Foundation

JustDane Awarded Grant from TruStage Foundation

Funds Will Help Support Recuperating Homeless Families at Healing House and Rental Assistance

September 14, 2023

Madison, WI––JustDane is honored to have been awarded a grant from the TruStage Foundation. The $200,000 grant will be divided between JustDane’s Healing House and Reentry Services.

“With this grant from TruStage, access to permanent housing supports will be expanded by filling a gap in available housing supports. By increasing access to permanent housing this grant helps improve educational outcomes for children, health outcomes, economic outcomes and employment outcomes,” said Linda Ketcham, JustDane’s Executive Director.

Since opening its doors four years ago, nearly 250 guests have found a safe place to stay at Healing House. Healing House, an eight-bed facility offering 24/7 recuperative care by medically-trained staff and volunteers for up to 28-days, provides families experiencing homelessness a safe place to prepare for or recover from a major medical procedure or hospitalization. Half of the funding from the grant will be used to increase behavioral health supports for our guests and to purchase new beds, couches and other equipment that has been heavily used.

$100,000 will be allocated to program participants across our initiatives (reentry, Just Bakery, Healing House, and Just Connections) who need rental assistance but find themselves ineligible for HUD funded rapid rehousing supports, whether because of conviction history, because they do not meet the narrow HUD definition of literally homeless or because the housing is transitional and not permanent.

“At TruStage we believe a brighter financial future should be accessible to everyone,” said Alexzandra Shade, TruStage’s Director of Corporate Social Responsibility. “TruStage recognizes that education, health, infrastructure and economic well-being are all interconnected. JustDane is helping people in the early stages of their path toward a brighter financial future. It’s critical to the Madison community’s health that JustDane receives support.”



JustDane is a private, 501(c)3 non-profit social justice/social service agency founded in 1971 and formerly called Madison-area Urban Ministry. JustDane’s many programs inspire hope for individuals returning to the Dane County community after incarceration by breaking down the barriers that prevent them from fully participating in our community and the lives of their families. In 2019 JustDane opened Healing House, Wisconsin’s first medical recuperative shelter for homeless families in need of a safe place for a family member to heal after medical procedures.

TruStage Foundation

The TruStage Foundation is a registered 501(c)(3) that serves as the philanthropic arm of TruStage. Efforts of the Foundation center on building equity in the communities we live and serve. TruStage is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve. For more information, visit


If you would like more information about this topic, please call Kathy Eckenrod at 608-807-9107 or email at

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